"Infomax" is a daily informative portal that has been operating since 2013 under the motto "Information without censorship". It is known to the public as a media outlet with a right-wing editorial policy, not only because of its connection with the domestic political scene, but also its relations to the international one. This can be seen from the disproportionately greater representation of the activities and views of the center-right party VMRO-DPMNE, in comparison to the ruling Social Democrats (SDSM). This is also evident from its favoring of the views of well-known illiberal European and world leaders, such as Russian President Vladimir Putin, Hungarian Prime Minister Viktor Orbán, Italian politician Matteo Salvini and others.

Documents were published on the portal in 2019, which were testimony from the investigation of businessman Orce Kamchev in the "Racket" case. For that publication, the owner and editor-in-chief, Aleksandar Mitovski, was charged and sentenced to a suspended prison sentence for divulging an official secret.

The "Infomax" journalists have clashed with the police twice. In 2018, the police arrested Borislav Stoilkovic during a protest against the country’s name change that took place in front of the parliament. In 2023, Milos Milosevski, an "Infomax" journalist, received a misdemeanor report from the police because he came out of the crowd and threw eggs at the Bulgarian club "Tsar Boris Treti" in Ohrid while there on a professional assignment to report on the protest.

Key facts

Audience Share

Missing Data

Ownership Type


Geographic Coverage


Content Type

Free content

Data Publicly Available

ownership data is easily available from other sources, e. g. public registries etc.

2 ♥

Media Companies / Groups



Ownership Structure

"Infomax" is 100% owned by "CIA DOOEL", which is wholly owned by Aleksandar Mitovski.

Individual Owner

Media Companies / Groups

General Information

Founding Year


Affiliated Interests Founder

Aleksandar Mitovski

Mitovski is a law graduate. He started his career neither as a lawyer nor as a journalist, but rather became involved in politics. In 2011, he became part of the then newly formed opposition party "United for Macedonia", of the former Minister of Internal Affairs, Ljube Boshkoski. In that same year, he founded the company "CIA DOOEL", which is the founder of the "Infomax" online medium.
He is the editor-in-chief of the "Infomax" medium and the author of the show called "Difficult Conversations" which is broadcast on the YouTube channel of the portal where the main guests are politicians from the opposition.
He is a vocal critic of the ruling SDSM and a big supporter of the opposition VMRO-DPMNE, but not of its leader Hristijan Mickoski.
Mitovski is the husband of political activist and columnist Natalia Ivcheva.

Affiliated Interests Ceo

Aleksandar Mitovski

See above

Affiliated Interests Editor-In-Chief

Aleksandar Mitovski

See above

Affiliated Interests other important people

Natalija Ivceva

Is a graduate of political science, a columnist in the "Infomax" online medium portal, and Aleksandar Mitovski’s wife.
She became known to the public as a member of the United for Macedonia party, from where she vehemently attacked the then ruling party VMRO-DPMNE. But then, in 2012 she switched back again to a VMRO-DPMNE orientation, later even appearing as a party delegate at the VMRO-DPMNE congresses. After the local elections 2021, Ivcheva was hired as an external collaborator by the City of Skopje in the office of the mayor Danela Arsovska through her company "Triple Digit Production", is in the City of Skopje.


Address: Majski manifest No. 1000 Skopje



Financial Information

Revenue (in Mill. $)

95.905 $ /5.62 Mln. MKD

Operating Profit (in Mill. $)

36.348 $ / 2.13 Mln. MKD

Advertising (in % of total funding)

Missing data

Market Share

Missing data

Further Information

Meta Data

The ownership structure and the financial reports are based on data recived from Central registry of the Republic of North Macedonia. The documents were received on 01.08.2023 based on a government decision from 2017 for free access for investigative journalists. The financial information is for 2022. For the calculation of the amounts in US dollars, the average exchange rate for 2022 from the National Bank of the Republic of North Macedonia was used.

  • Project by
    Global Media Registry
    Funded by European Union